Case Study

Magic Taste

Frozen Dough Products

Athens

2021

Slides
Magictaste site mockups

01.

Brief Description

For over three decades, the Tsitoglou family’s unwavering commitment to authentic Greek ingredients has yielded exceptional products. MagicTaste continually expands its offerings to align with evolving culinary trends and customer preferences. In response, the company sought a modern, user-friendly website to showcase its updated product range. This website was designed with future e-commerce integration in mind, ensuring adaptability in a dynamic market.

02.

Our Approach

Our primary goal was to capture the superior quality of Magic Taste’s products in our website design. To achieve this, we curated a color palette that accentuates the richness of the doughs and fillings. Leveraging WooCommerce as the e-commerce backbone, we developed a seamless online store. Our content was meticulously optimized for both search engine ranking and user accessibility.

03.

Our Services

  • Web Site Design
  • Web Site Development
  • Videography
  • Social Media Management
Magictaste site

Videography

We produced a behind-the-scenes company video to showcase the production process.

Play Video

Video Created by Aris Mpoumparas

Social Media Management

In addition to connecting the website with the company’s social network accounts, we facilitated easy product sharing on visitors’ personal social media profiles. This approach not only amplified SEO efforts but also significantly increased the company’s social media following.

Magictaste social media 1
Magictaste social media 2
Magictaste social media 3

04.

Results

The Uxabay team not only crafted a comprehensive website but also empowered the marketing team to extend Magic Taste’s reach through social media. This endeavor led to a twofold increase in the company’s social media followers and a boost in website traffic. The website is poised for e-commerce functionality, providing a strategic platform for offers and campaigns. We placed a strong emphasis on enhancing SEO, targeting consistent first-page search engine visibility, requiring ongoing content adaptation to audience keywords. Our team also produced engaging videos to fortify brand identity, promote products, and attract new customers.

LET’S TALK

Start Building
Your Online Presence Today

Whether you need a website to showcase your services or an online store to sell your products, we can design, build and deliver a website tailored to your business needs.

We Use Cookies

To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.

Get a free assessment of your website performance and discover how to boost your business. Gain an advantage with digital marketing expert advice.

Request Free Consultation